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Gorton's of Gloucester is a subsidiary of Japanese seafood conglomerate Nippon Suisan Kaisha, Ltd., producing fishsticks and other frozen seafood for the retail market in the United States.Gorton's also has a North American food service business which sells to fast-food restaurants such as McDonald's, and an industrial coating ingredients operation.It has been headquartered in Gloucester.
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Gorton's Seafood, one of the nation's leading seafood producers, recently unveiled new product packaging for its Smart Solutions and Everyday Gourmet lines.Additionally, all Gorton's items will now showcase a refreshed brand logo. In recent years, the brand has led the growth of the frozen prepared seafood category by increasing sales, share and household penetration.
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February 15, 2017. 0. We've seen the Green Giant return to the Valley with a brand-new character design and Mr. Clean put his own spin on dirty dancing during the Super Bowl 51. Now, the legendary Gorton's Fisherman is joining the revamped icons party. Relaunched in a new campaign from ad agency Connelly Partners, the maritime mascot makes.
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Gorton's new logo has also been refreshed. It incorporates waves behind the Gorton's Fisherman to reflect the brand's mission of bringing the goodness of the sea to everyone, the company said. The new packaging will begin rolling out this month, and the company's goal is to feature all new packaging in its partner retailers by the.
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Gorton's Brings Back Iconic Gloucester Fishermen Mascot for Super Bowl Ad Campaign SEAFOODNEWS.COM [SeafoodNews] February 1, 2017 Gorton's Seafood is bringing back it's iconic Gorton's Fisherman mascot in a series of commercials that will debut this Super Bowl Sunday. Gloucester-based Gorton's hired public relations firm Connelly.
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That is exactly what Gloucester-based Gorton's Seafood did when it announced new packaging for multiple product lines and a refreshed brand logo on January 13. The move to update its brand logo and product packaging for the Smart Solutions and Everyday Gourmet lines came following significant consumer research into who was buying seafood.
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January 19, 2022. Gorton's Seafood recently unveiled new product packaging for its Smart Solutions and Everyday Gourmet lines. Additionally, all Gorton's items will now showcase a refreshed brand logo. In recent years, the brand has led the growth of the frozen prepared seafood category by increasing sales, share, and household penetration.
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Incorporated: 1906 as Gorton-Pew Fisheries Co. Employees: 850. Sales: $400 million. SICs: 2092 Fresh Frozen Packaged Fish & Seafoods. Company History: A company with roots as old as the fishing industry itself, Gorton's, a wholly owned subsidiary of Unilever United States, Inc., is a perennial leader in the seafood industry.
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Based on new consumer insights, Gorton's Seafood recently unveiled new product packaging for its Smart Solutions and Everyday Gourmet lines. Additionally, all Gorton's items will now sport a refreshed brand logo. Over the past year, Gorton's surveyed thousands of consumers to understand who was buying in the category before the COVID-19 pandemic, as well as to gain insights on who began to.
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Cod Fillets. Wild-caught Cod fillets coated in crunchy panko breadcrumbs. View product. Load more. Explore Gorton's wide range of delicious seafood products. From fish sticks to fillets, we have something for every taste.
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Trust The Gorton's Fisherman. He first appeared on TV in 1975 and has been an icon ever since. But The Gorton's Fisherman is much more than the inspiration for a beloved jingle. He embodies our belief in high-quality seafood. As he likes to say, "If something's worth doing, it's worth doing right.". These are words we live by, every.
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GLOUCESTER, Mass. - Gorton's Seafood, one of the nation's leading seafood producers, recently unveiled new product packaging for its Smart Solutions and Everyday Gourmet lines.Additionally, all Gorton's items will now showcase a refreshed brand logo. In recent years, the brand has led the growth of the frozen prepared seafood category by increasing sales, share, and household penetration.
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Gloucester, Massachusetts-based Gorton's Seafood, one of the nation's leading seafood producers, recently unveiled new product packaging for its smart solutions and everyday gourmet lines. Additionally, all Gorton's items will now showcase a refreshed brand logo. Over the past year, Gorton's has surveyed thousands of consumers to understand who was buying in the category before the.
